A local media marketing company saw its cash flow being diminished due to large customers not paying their invoices on time. This resulted in limited cash to pay its suppliers and potentially jeopardizing important relationships for media buying in the future.
Fulling Management organized the company’s financial operations and developed a system to track outstanding receivables before they become delinquent. Fulling contacted both the customers and vendors to establish payment arrangements and managed the cash flow to accommodate the companies involved.
Within 45 days, the company collected 100% of the aged receivables (over $100,000) and was able to pay each vendor in full. With the accounting and cash flow functions managed by Fulling, the owner has maintained integrity with vendors and is now able to concentrate on developing the company into new media markets.
“Fulling Management & Accounting is the best out there. What makes them so good is that they can adapt to any company — big or small — and do as little or as much as you need. For example, we are creative people, and we needed some structure to our business. Fulling Management & Accounting streamlined the focus of our business by setting up some fantastic systems to help us stay on top of our accounting, billing, and collections. But they have become much more. Rusty Fulling goes above and beyond the typical financial guy. He is actually the business manager for our company. Rusty has helped us strategize some different approaches and shown us how to grow our business. Rusty takes a personal interest in our business and how it’s doing. He is incredibly accessible — that’s important to me. Rusty comes across as extremely honest. His character is above reproach. It’s a matter of trust.” –Randy Miller, President Brainstorm Media, Inc.